SEO Futures

Play The SEO Market Game

Advertisers often play the SEO Futures, which is something similar to investors and traders playing the futures in the stock market. When you are playing the “futures” you are making a bet that a particular commodity is going to go in a specific direction.

Example: As an investor or speculator in the commodities market you think the price of oil is going to continue to go higher and that the housing market crash has only just started. You also think the proposed bailout of the Banking Institutions is not going to prop up the market. Therefore you feel that the price of Gold is going to go higher. So you may buy a futures contract based on your opinion.

Those playing the SEO Market Game do much the same. They will spot lower ranking blogs that have some possible potential for page rank upgrades and purchase a link on them. Of course purchasing a link on a blog or site with a PR0 or PR1 is much cheaper than if you purchase a link on say a PR3 or PR4. Therefore the advertiser is willing to take a chance on your blog getting more traffic and PR upgrades so will make a long term purchase at the lower price you are willing to take.

Playing the SEO Market Game is speculative of course. But it can also be very rewarding. So keep this in mind when you’re negotiating the price for your low ranking blog. Are you working hard to create a quality blog or site? If so you may want to either ask more for the placement or simply wait until your site has the ranking you think it deserves. Because the person willing to purchase a link on your PR0 or PR1 may think your site has possibilities.